based in new york

Hey,
I’m Tae.

I’m 20. I was the previous Head of Growth at Turbo AI — I built their UGC program to over 3 billion views and took them from 500K to 11M+ users. Now I’m leaving to build something of my own.

2024 → Now

About Me

  1. How it started

    Freshman at Northwestern

    I entered freshman year with no idea what I wanted to do. Everyone around me was chasing the same things — banking, consulting, SWE — but I knew none of it was for me. I wanted my work to actually make an impact, and to own things end to end.

  2. The break

    Going viral

    I spontaneously joined Turbo AI as one of their earliest creators. Within six months I grew my own accounts to 50K followers and 50M views. All with zero prior experience.

  3. The jump

    Dropped out → Head of Growth

    I left Northwestern to join Turbo full-time as their Head of Growth. I built their UGC program to 2,000+ creators and 3B+ views all under $1 CPM.

  4. The pivot

    Beyond growth — ops, finance & product

    As the company scaled, I moved beyond growth — taking on operations, finance, and eventually product. My goal had always been to learn as much as possible and understand every part of the business.

  5. Now

    New beginnings

    I’m moving on from Turbo to build something new.

    Coming soon
For Startups

Ways to work with me

01 · 1:1 · 60 min

Strategy Call

$500 / hour

A focused hour on UGC and growth. Ask me anything. We’ll go deep and I’ll give you actionable steps based on everything I’ve learned.

  • How to write viral scripts
  • Creator sourcing & coaching
  • Program management
  • Scaling profitably
  • Things to avoid
Book a time ↗